Brand Identity2018Beyond Flavours
Beyond Flavours
A cohesive brand identity and design system for a newly launched restaurant in Hyderabad's competitive dining market.
Branding & Positioning
Discipline
Hospitality & Dining
Industry
2018
Year
Challenge
The restaurant needed to differentiate itself in a crowded dining scene with a distinctive identity - and a consistent visual language across physical and digital surfaces to build recognition among local diners.
Approach
We designed comprehensive brand assets - menus, tent cards, standees - alongside social and collateral design, reflecting the restaurant's personality through one unified system across every touchpoint.
Outcome
Beyond Flavours became a recognisable dining brand in Gachibowli; the cohesive system increased visibility, drew diners, and created a seamless experience across surfaces.
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Madina Group →